Why use us

Our vendors say that they mandate us to sell their houses because they trust us. They understand that whilst we are a family business we have an unrivalled reputation for reaching both international and domestic buyers. We are passionate about property and are thoroughly professional in everything we do. Last year our website was visited from 171 different countries and our clients sold properties to buyers from around the world - we have a marketing programme that includes international advertising & exhibitions, global online marketing and social media campaigns. Our properties are often featured in the international press and journalists seek us out for market comment.

Market Analysis

The third "investing & living abroad" survey by BNP Paribas has just been released and shows that the sale of French houses to international buyers increased by 21% in 2010, from 42,300 in 2009 to 51,200 last year.

We must point out though that this sharp rise in international buyers follows an equally sharp fall (21%) in 2009 and it is important that agents and vendors alike understand that they must continue to value and market houses at sensible levels.

Some of the underlying figures are most interesting. For example, there is a significant increase (6%) in the average transaction amount up to €238,000, fuelled largely by the Ile de France. We too have found that buyers are spending more and we have been particularly active at the top end of the market on the Cote d'Azur and other prime areas.

Similarly, it's important to look at where these buyers are coming from. It's clear that the rise in ex-pat French nationals coming home is going to continue while UK buyers have consolidated their position as the 3rd largest market (behind the Portugal and France). Russian and Asian buyers remain small in terms of transaction numbers but continue to generate headlines due to the size and glamour of their purchases.

The real trend seems to be the overall decrease in buyers from western Europe in favour of a marked increase from "new world" countries such as Australia, New Zealand, South Africa and the USA. The great news for Leggett Immobilier and other estate agents here is that BNP Paribas describe these buyers as "approachable, trusting and easier to please."

We too have found that French property attracted interest from all over the world in 2010 - in the last 12 months our website has attracted visitors from 171 different countries with the USA and Australia showing increases of 52% and 33% in visitor numbers respectively.

Finally, there is one other issue that we think stands out in this report and is worth highlighting.

It is the rise of the high net worth (HNW) individual. It's clear from the statistics that there are an increasing number of people who have their own funding and often own real estate in more than one country.

Indeed, the recent Knight Frank Wealth Report surveyed 5,000 HNW's with an average wealth of $100 million - the findings clearly showed that real estate is their most important investment making up an average of 35% of their portfolios.

In summary, transaction levels are back to 2008 levels but the make up of these international buyers has seen a subtle shift. International buyers are increasingly turning to advisors who can offer a national network & level of support backed up with local expertise.